Additivity

Terms & Conditions


Updated on 01st June 2021.


This privacy policy applies between you, the User of this Website, Malliavin Ltd, the owner and provider of this Website, and any other website or digital property owned and provided by Malliavin Ltd. Malliavin Ltd takes the privacy of your information very seriously. This policy covers use of this website and privacy issues pertaining to undertaking of surveys conducted by Malliavin Ltd on behalf of clients of Malliavin LtAs a result this privacy policy applies to any and all data collect by us or provided by you in relation to the use of this website and business activities, including the taking of surveys, and usage of data tools provided to you by Malliavin Ltd during the course of business as a client of Malliavin Ltdor a survey respondent. This policy does not cover third party contracts between you and third party services providers such as access panels, which may be agreed by the User, and any third party provider.

Definitions and interpretation

For the purposes of this privacy policy, the following definitions are used.

  • Data: Collectively all information that you submit via this Website or other websites used to conduct surveys or supplied to Malliavin for legitimate business interests. This definition incorporates were applicable, the definitions provided in Data Protection Laws relevant to the England and Wales.
  • Data Protection Laws: any applicable law relating to the processing of personal Data, but including but not limited or the Directive 96/46/EC or the GDPR, and any national laws, regulation and secondary relation for as long as the GDPR is effective in the UK.
  • Malliavin Ltd is incorporated in English and Wales with registered number 11779552. The registered office is at 20-22 Wenlock Road, London, N1 7GU, Englan
  • User, you or yours, for the purpose of this policy refers to any third party that accesses the Website and is not either (i) employed by Malliavin Ltd and acting in the course of their employment or (ii) engaged as a consultant, or otherwise providing services to Malliavin Ltd and accessing the Website in connection with the provision of such services. (iii) a survey respondent, whose details have been supplied to Malliavin by the respondent or another party for legitimate business interests.

This privacy policy, unless the context requires a different interpretation

  • the singular includes the plural and the plural includes the singular;
  • references to sub-clauses, clauses, schedules and appendices are to sub-clauses, clauses, schedules or appendices of this privacy policy only;
  • reference to a person includes companies, government entities, trusts and partnerships;
  • "including" is understood to mean "including without limitation";
  • Sub-headings of this privacy policy do not form part of this privacy policy

Data Collection

We may collect the following Data, given by specifically by you or collected automatically by the Website or by electronic or telephonic contact, which includes personally identifiable Data.

  • full name
  • contact information such as email addresses and phone numbers
  • street and postal addresses
  • IP address (automatically collected);
  • multimedia supplied by you in which you may or may not be personally identifiable.
  • in each case, in accordance with this privacy policy.

This data will be collected when you contact us through the Website or by any other means; and when you make payments to us, through this Website or by any other means, in each case, in accordance with this privacy policy. Data is also collected automatically through the use or this websit

We may collect any Personal Information that you choose to send to us or provide to us, for example, on our “Coffee?”, “Reach out”, “Ready?”, “Request a Demo” (or similar) online form or if you register for a Malliavin Ltd webinar. If you contact us through the Websites, we will keep a record of the correspondenc

Malliavin Ltd may gather various types of information within surveys, including information that identifies or may identify you as an individual (“Personal Information”). We may collect Personal Data when you participate in a market research survey from Malliavin LtSuch information includes a unique respondent identification number we assign to you and the responses you provide when completing the survey. In this context, you may choose to provide sensitive Personal Data about you, such as Personal Data that discloses or reveals health and medical conditions, sexual orientation or sexual life, political opinions/views, race/ethnic origin, religious and philosophical beliefs, and trade-union membership. Where required by law, we obtain your explicit consent to the processing of your sensitive Personal DatWe may also collect content that you submit, upload, or transmit when using the Service, such as photos and videos. Any data that we collect during Malliavin surveys will be used solely for the research purpose agreed with our clients. Under GDPR the legal basis for processing of this data is ‘legitimate business interest’.

Any Personal Information or Sensitive Personal Data collected during Malliavin surveys will be used solely for the research purpose agreed with our clients, but we will obtain consent before collecting and these questions can be refuseUnder GDPR the legal basis for processing of this data is ‘consent’.

Based on the information you may give in our survey, we may carry out automated decision making or profiling about you. In most of cases this will not result in any legally significant decisions being made about you and will be used in a market research context only. Under GDPR the legal basis for processing of this data is ‘legitimate business interest’.

Any data that we collect during Malliavin Ltd surveys will be used solely for the research purpose agreed with our clients. Under GDPR the legal basis for processing of this data is ‘legitimate business interest’.

Data supplied to us by our clients or a 3rd party will be used solely for the research purpose agreed with our clients. Under GDPR the legal basis for processing of this data is ‘legitimate business interest’.

Any Personal Information or Sensitive Personal Data collected during Malliavin Ltd surveys will be used solely for the research purpose agreed with our clients, but we will obtain consent before collecting and these questions can be refuseUnder GDPR the legal basis for processing of this data is ‘consent’.

For trend monitoring, marketing and advertising. Monitoring the use of the website by third parties in order to optimise marketing both on the site and other third party marketing platforms Under GDPR the legal basis for processing of this data is ‘legitimate business interest’. See Website Analytics section below.

For purposes made clear to you at the time you submit your information – for example, to fulfil your request for a demo, to provide you with access to one of our webinar’s or whitepaper’s or to provide you with information you have requested about our Services. Under GDPR the legal basis for processing of this data is ‘consent’.

As part of our efforts to keep our Website secure our use of your Personal Information may be based on our legitimate interest to ensure network and information security, and for our direct marketing purposes, or you consenting to it (e.g. when you request a demo). For our customers, the use of personal data will be based on the contract we have in place. Under GDPR the legal basis for processing of this data is ‘legitimate business interest’.

Use of this data

This data helps us to make improvements to the Website, content and navigation and validate behaviour, including but not limited to purchasing behaviour, dates, times and frequency with which you access the WebsitThis Data is stored alongside purchase behaviour.

We may use your data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances.

We may share your Data with the following groups of people and organisations for the following reasons:

  • our employees, contractors, agents or professional advisers to fulfil orders and undertake regulatory financial and operational audits;
  • third party agents, representatives and suppliers who provide products and services, both digital and tangible, in order to fulfil transactions and make improvements to the Website;
  • third party payment providers who process payments made over the Website – to enable third party payment providers to process payments and refunds;
  • any regulatory authority
  • in each case, in accordance with the privacy policy.

Keeping Data secure

We will use technical and organisation measures to safeguard your Data for example: we store your Data on secure servers.

Technical and organisation measures include measures to deal with any suspected data breach. If you suspect misuse or loss or an authorised access to your Data, it is incumbent on you to let us know immediately by contacting us via phone number or e-mail address:

If you want detailed information from Get Safe Online on how to protect your information and your devices against fraud, identity theft and viruses, please visit www.getsafeonline.org. Get Safe Online is supported by Her Majesty’s Government and leading businesses.

Data Retention

Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the time necessary to fulfil the purposes outlined in this privacy policy or until you request the Data be delete

Even if we delete data, it may persist on backup or archival media for legal, tax or regulatory purposes.

Your rights

15. You have the following rights in relation to your Data:

  • Right to access – the right to request (i) copies of the information we hold about you at any time, or (ii) that we modify, update or delete such information. If we provide you with access to the information, we hold about you, we will not charge you for this, unless your request is “manifestly unfounded or excessive.” Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why.
  • Right to correct – the right to have your Data rectified if it is inaccurate or incomplete.
  • Right to erase – the right to request that we delete or remove your Data from our systems.
  • Right to right to restrict our use of your Data – the right to “block” us from using your Data or limit the way we can use it.
  • Right to data portability – the right to request that we move, copy or transfer your Data.
  • Right to object – the right to object to our use of your Data including where we use it for our legitimate interests.

To make enquiries, exercise any of your rights set out above, or withdraw your consent to the processing of your data (where consent is our legal basis for processing your Data), please contact us.

If you are not satisfied with the way a complaint you make in relation to how your Data is handled by us, you may refer your complaint to the Information Commissioner’s Office (ICO). The ICO’s contact details can be found on their website at https://ico.org.uk.

Should this Website link to other websites, this policy does not extend to such websites.

Malliavin Ltd may from time to time, expand or refuse our business and this may involve the sale and/or the transfer of control of all or part of Malliavin LtData provided by Users, will, where it is relevant to any part of our business, be in receipt of the DatThe new owner or new controlling party will be permitted to use the Data for the purposes for this it was originally supplied to us, under the terms of this privacy policy.

General

You may not transfer your rights under this privacy policy to any other person or organisation. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected.

If any court of competent authority finds that any provision of this privacy policy is invalid, illegal or unenforceable, that provision is deemed to be deleted, while all others provisions will not be effected.

This Agreement will be governed by and interpreted to the law of England and Wales. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the English and Welsh courts.

Malliavin Ltd reserves the right to change this policy as necessary from time to time, and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the changes.

Security

We have a commitment to taking reasonable steps to ensure the security of your information. To prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of information, we use appropriate technical, organizational and administrative security measures to protect any information we hold in our records from loss, misuse, and unauthorized access, disclosure, alteration and destruction.

Right to withhold services.

We do not collect or hold any this information on children below the age of 16.

We reserve the right to withold our services from sectors such as Tabacco and Arms, all services provided on the sole discretion of Malliavin Ltd.

Specific Rights of Californian Residents

If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information to third parties for their direct marketing purposes.

Cookies

Cookies can be used in the administering of surveys.

Provision of Freemium Services

Persuant to the laws of England and Wales, the provision of Freemium Services do not constitute a contract of understanding between Mallivin Ltd and you, other than agreements reached in writing such as 'Non Disclosure' and 'Restriction of Trade Agreements' which do not form part of this Terms and Conditions.

Malliavin Ltd reserves the right to withhold the provision of Freemium services to specific users or all uers, of any nature, at any time.

Website Analytics

We utilise Google Analytics, a web analysis service provided by Google, to better understand your use of our Websites and Services. Google Analytics collects information such as how often users visit the Websites, what pages they visit and what other sites they used prior to visiting. Google uses the data collected to track and examine the use of the Websites, to prepare reports on its activities and share them with other Google services. Google may use the data collected on the Websites to contextualize and personalize the ads of its own advertising network. Google’s ability to use and share information collected by Google Analytics about your visits to the Websites is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.

Warning

Please note that no data transmission over the Internet is 100% securAs a result, we cannot guarantee the security of the information that you transmit via our online services. Please note that we reserve the right to access and/or disclose the user information discussed herein (including personal information) as required by courts and/or administrative agencies and to the extent required to permit us to investigate suspected fraud, harassment or other violations of law.